Known as an innovative communicator and public relations leader, Carolyn Covey Morris has worked with some of the world’s leading companies and brands. Her specialty is brand marketing, public relations and helping organizations through dynamic times of change. She has assisted many employers and clients during crises, turnarounds and transformations. Her experience includes the retail, consumer, financial services, healthcare, petrochemical and technology industries, and both B2B and consumer-oriented companies and brands.
Prior to launching QMobius, Carolyn led strategic communications for JCPenney during a turnaround that drove the company’s stock price from $8 to nearly $85. She also handled communications on JCPenney’s sale of Eckerd Drugstores, a “Deal of the Year” selected by CFO Magazine. Carolyn also led the corporate and brand practices for the Dallas office of one of the world’s most successful public relations and marketing agencies.
A native of Washington, D.C., Carolyn has worked with almost every U.S. government agency, the White House and key industry trade associations. She earned a B.S. in biochemistry from James Madison University and an M.B.A. in marketing and international business from the University of Maryland. She also studied at Oxford University and holds a certificate in digital and social media from Southern Methodist University.
Carolyn is currently the president-elect of the Dallas chapter of the Public Relations Society of America, and she serves on the Advisory Board for Southern Methodist University’s School of Communications and Public Affairs. She also serves on the communications committee of the Dallas Women’s Foundation.
Greg has nearly 30 years of PR experience working with international PR agencies and Fortune 500 companies. He ran the Dallas offices of Golin/Harris and Ketchum Public Relations, working with clients such as Miller Brewing Company, Reebok and Texas Instruments. At Dr Pepper Snapple Group, he was responsible for corporate and brand publicity, philanthropy and the company’s internal and external websites. He also managed the company’s communications strategy as it went public, established ACTION Nation, the corporate philanthropy program, and improved the company’s digital communications capabilities. Greg also oversaw Let’s Play, a $15 million community partnership led by DPS to get kids active nationwide. Greg graduated from the University of Texas at Austin with a B.A. in Journalism.
For the past 20 years, Ann Bouchard and her team in Sacramento have assisted corporate, nonprofit, and government clients. Known for media relations, message strategy, strategic development, spokesperson coaching, special events and crisis communications, she is also experienced in strategic marketing and advertising campaign planning, development and execution.
Ann’s clients include HomeTeam Pest Defense, Blockbuster, Electronic Systems and Software (ES&S), California Department of Forestry, California Pharmacists Association, Kovar’s Karate Centers, Griffith Solutions and Sacramento Food Bank Services.
Lynn currently consults with companies and individuals to give them the edge they need in crisis communications, launching new small business ventures, product placement and brand integration in movies and television. A veteran of Waste Management, Greyhound Lines, Raytheon and Texas Instruments, she has managed the spectrum of communications functions, including employee communication, reputation management, media relations, public affairs, social media, community relations, entertainment marketing, and crisis management. Her work has won a wide array of awards including an Emmy, a Critic’s Choice nomination, a PR Week Award, a Holmes Report Gold SBRE for the best multicultural marketing campaign, and even “The Hammer Award” from Vice President Al Gore’s Reinventing Government.
Lynn graduated from Duke University with a B.A. in history and political science. She earned her M.B.A. from Southern Methodist University. She recently completed a full term as a trustee of the Institute for Public Relations.
Melissa has nearly 20 years of experience providing strategic PR/marketing counsel and smart, business-impacting strategies for corporations and non-profits – from Frito-Lay to The Home Depot to MD Anderson Cancer Center – and her passion is working hand-in-hand with B2B, B2C and non-profit organizations to drive positive, business-impacting change. She has deep expertise providing counsel to C-suite executives and communications leaders on issues and crisis management; strategic planning and counsel; and creative, attention-getting programming; and is an accomplished executive communication, media and public speaking trainer. Melissa has held senior leadership roles at some of country’s top PR and integrated agencies including SVP/Brand Director at Ketchum and Senior PR Director at The Richards Group and several others, leading efforts for top retail brands including The Home Depot, Frito-Lay, Honeywell Automotive – Prestone, Autolite, FRAM and Pilot Pens; cutting edge B2B brands,such as Revere Security – cloud security; and a variety of causes including Nickelodeon’s Let’s Just Play effort, MD Anderson Cancer and Children’s Medical Center of Dallas. She holds a B.A. from the University of Michigan and an M.B.A from the University of Tennessee.
Nancy Glasgow has more than 25 years experience – first as a journalist, then as a public relations professional. She is well versed in many industries, having represented clients in healthcare, high-tech, engineering, retail, real estate, education, and hospitality/tourism. Her notable clients include: Kennedy Space Center Visitor Complex, Orlando Regional Healthcare (including Arnold Palmer Hospital and M.D. Anderson Cancer Center Orlando); the NASA-funded Space Alliance Technology Outreach Program; Coldwell Banker The Condo Store; Scan Design of Florida, Fleming’s Prime Steakhouse & Wine Bar, Singh Resorts in the Florida Keys, and KeysCaribbean Resorts.
In addition to her writing and client services expertise, Nancy specializes in media relations and story placement, editing, and special events planning and execution. Nancy attended the University of Central Florida, majoring in Journalism. Over the years, she has donated her public relations services to many local non-profit organizations and events.
Susan Green is a professional writer and editor with more than 25 years of communications experience with newspapers, including the Fort Worth Star Telegram and leading corporations, including BNSF Railway. She is strong in employee communications, speech writing, public relations, community relations, special events planning and media relations.
Her clients include Children’s Medical Center, BNSF, Celanese, and Hostess Brands. Susan earned a B.A. and M.A. in liberal arts from Texas Christian University. She is the recipient of numerous writing awards and served as the past president IABC-Fort Worth. She has also served as a member of many boards of directors.
Shelly Hairston is a marketing professional with a broad range of marketing and account management expertise. Her specialties include creating, managing and executing social media programs, implementing marketing communications initiatives, reporting and analyzing campaign results, business development, project management, coordinating campaigns and events, and crafting effective and creative marketing collateral. She has served both business-to-business and business-to-consumer clients, and her clients include Oakley, N3L Optics, HomeTeam Pest Defense, Children’s Medical Center, Celanese, and Brinks Home Security.
Shelly graduated from Penn State University with a Bachelor of Arts in communications and media studies. She also holds a graduate marketing certificate from Southern Methodist University.
Kimbra Hennessy is a seasoned PR practitioner with more than 25 years of public relations agency experience. She began her career in broadcasting, working in television as a general assignment reporter before moving into agency public relations. In her first agency position, Kimbra specialized in travel and tourism-industry public relations and was afforded the opportunity to represent some of the world’s most prestigious hotel and resort properties.
Kimbra has supervised public relations efforts for the Carlson Restaurant Group, Veranda Park, Winter Park Village, Fleming’s Prime Steakhouse & Wine Bar, Morton’s of Chicago, Proctor & Gamble’s “Celebrate Dogs,” Medieval Times Dinner & Tournament, Tier Nightclub and Native Nightclub.
Kimbra is an avid writer, publicist and communications strategist. She holds a B.A. in journalism from the University of Florida and a M.A. in communications from San Diego State University, and is actively involved in numerous community organizations.
Kay Jackson has a proven track record in using integrated and strategic communications to bring value to the bottom line for Fortune 500 companies, private companies and organizations. With more than 25 years experience, she is a seasoned leader with corporate, agency and non-profit experience in marketing communications, media relations, financial and executive communications, corporate social responsibility and employee communications. At Kimberly-Clark Corporation, Kay spearheaded external corporate communications, encompassing global crisis communications and business financial media relations. She also developed the communications strategy in support of the company’s global sustainability efforts including major partnerships with NGOs including Greenpeace and World Wildlife Fund. At RadioShack, she led internal and external communications and created the strategy and stakeholder outreach for corporate, brand and product public relations including successful new brand launches.
Kay’s clients have included HomeTeam Pest Defense, Frito-Lay, GameStop, Easton-Bell Sports, Academic Partnerships, Children’s Medical Center, Conoco, DuPont, EDS and Johnson & Johnson. She earned a Bachelor of Arts from Texas Tech University. She is on the advisory council for Texas Tech’s College of Communications and Media and serves on non-profit boards.
Bob Johnson couples a strong background in finance with excellent communication and relationship building skills to create strategic investor relations programs that appropriately and meaningfully express investment opportunities to the financial community. As vice president of investor relations for JCPenney, Bob was instrumental in developing investor communications during many of the organization’s key periods including the turnaround of the company, transition to a new management team, and acquisition of disposition of major subsidiary (Eckerd Drugstores). During his tenture, JCPenney was recognized as the best investor relations program in broadline retail by Intuitional Investor magazine and Greenwich Associates.
Bob also has experience in the insurance and real estate sectors. He has a Bachelor of Science in accounting from the University of Nebraska. He is a certified public accountant and certified internal auditor.
Ross Kleinberg has more than 17 years of experience in communications, public relations, and marketing. He brings a wealth of leadership in creating and implementing effective publicity programs that resonate with a wide-range range of audiences. He has cultivated and maintained key relationships with high-level national media throughout North America and understands the complexity of what journalists need to develop compelling stories. Working at several award-winning public relations firms during his career, his top consumer-facing clients include MasterCard, Callaway Golf, Dick’s Sporting Goods, Staples, Subway and XBOX. Ross has formed solid connections with major influencers, bloggers, columnists, editors and bookers at key national, regional and local, trade sources to generate impactful results in a wide range of sectors.
With a thorough understanding of how media operate across multiple channels, Ross counsels clients and executes on ways to convey their messages that will translate into positive media coverage. Ross’ media relations expertise extends to strategic planning and tactical execution, particularly in regards to product placement, brand-building, launches, B2B profiling, and New York City events designed to garner media attention that have mass-market appeal.
Ross is a graduate of Dickinson College, in Carlisle, Pennsylvania, where he earned a B.A. in Psychology and minor in Economics.
Jennifer Little is public relations strategist with a passion for helping brands engage with key audiences through storytelling. With two decades of communications experience, she has worked in a variety of industries including retail, food and beverage, restaurants, sports and consumer technology.
Jennifer honed her skills at three major public relations firms – Ketchum, Edelman and MWWPR – developing brand building programs, media events, and citizenship programs for clients such as Samsung, Dickies, Miller Lite, Nokia and FedEx. She led national and local market events and openings for FedEx Kinkos, Palm Beach Tan, Motel 6 and Best Buy. She also led PR for Pizza Hut, where she was responsible for external communications for the chain’s 6,000 company-owned and franchise stores in the U.S.
Jennifer has also taken her passion for storytelling to the classroom. She lectures at the University of Texas at Arlington, teaching up-and-coming public relations students the importance of a strong narrative.
A graduate of the University of Texas in Austin, Jennifer majored in broadcast news. She earned her Master’s degree in communications studies from Indiana State University. She is the founder of the Little Hands Book Bank, a non-profit that introduces a love of reading to a new generation.
With over 21 years of experience in branding and marketing, Bronson is passionate about bringing ideas to life in a strategic and unexpected way. Through extensive experience working with companies in the construction, financial, healthcare, industrial, nonprofit, professional services, retail, and technology sectors, Bronson knows what it takes to capture a company’s core vision through brand identities, messaging, collateral, and websites.
Bronson’s design work has been recognized by various industry organizations and publications such as the American Institute of Graphic Arts (AIGA), Art Directors Club of Houston, Dallas Society of Visual Communications, Graphis magazine, How magazine, LogoLounge, Print magazine and the San Antonio chapter of the American Advertising Federation.
Bronson holds a B.F.A. in communications design from the University of North Texas and received the Best Design Portfolio Award for the graduating class of 1994.
Jairo is a versatile public relations professional with a proven ability to develop comprehensive PR plans that are integrated, strategic and innovative. Jairo manages California-based public relations initiatives, including multi-market publicity efforts for national brands such as Oakley and Home Team Pest Defense.
Prior to working with QMobius, Jairo led several high-profile public relations campaigns for various government clients in California. He managed a national publicity campaign for the City of Fresno and also executed an award winning crisis communications plan related to the death of three California Department of Transportation employees. He also earned an appointment by Governor Schwarzenegger to lead all communications activities related to the service and volunteering sector in California, and helped devise and manage the public relations strategy for first lady Maria Shriver’s disaster preparedness campaign.
Jairo is the past president of the Sacramento Public Relations Association, and his work has garnered numerous industry awards. He earned a B.A. in political science from the University of California, Davis.
Roger has spent nearly 40 years introducing, building and/or repositioning brands in the technology, manufacturing, automotive, fashion, financial services, food service, healthcare and transportation industries. He was a pioneer and early proponent of sophisticated, integrated communication planning and program execution for large, multi-divisional and matrixed enterprises operating across broad geographies. He has held chief marketing, branding or communications positions with (among others) The Trailways Corporation, Pizza Hut, Dell, Timberland, Lexmark, Goodyear, Parallon (a Division of HCA) and Conifer Health Solutions (a Division of Tenet). His work has been recognized by The Public Relations Society of America, The International Association of Marketing Executives, The Dallas Press Club and the Boston Advertising Club.
Chaim has served as a leading analyst and portfolio manager at several of the largest hedge funds in the U.S. His strengths are founded in understanding a company’s fundamentals and business model, its positioning and how it is valued in the market. For more than 20 years, he has forged strong relationships with managements of hundreds of public companies, most over $1B in market cap, giving him a diverse and deep understanding of multiple successful business models. Along with his deep ties with public companies, Chaim also has strong relationships with institutional and private investors. He started his career working as one of seven members of a $13B mutual fund within the Morgan Stanley Asset Management complex. In two years he was promoted to be lead analyst in consumer and retail. His career included significant roles at SAC Capital as well as JLF Asset, two large, well-known hedge funds, before starting his own company, Elazar Advisors LLC in 2004. In each role, Chaim reported directly to the CEO of the fund.
Kirk Thompson is a seasoned retail and consumer public relations strategist. For nearly a decade, she served as the public relations director for Half Price Books, the nation’s largest new and used bookstore chain. Competing against some of the largest retailers in the nation, Kirk and her team won numerous awards for their innovative and cost-effective marketing and PR campaigns that consistently increased sales, boosted brand awareness and secured local and national press coverage.
Prior to Half Price Books, Kirk served a variety of clients at two Dallas-based, public relations agencies, and in the athletics media relations departments of The Southland Conference and the University of Southern Mississippi where she was responsible for the publicity of women’s varsity sports. Her clients include: Oakley, Half Price Books, N3L Optics, and HomeTeam Pest Defense.
Kirk earned a B.A. in journalism and a M.A. in sports marketing from the University of Southern Mississippi. In the community, Kirk serves as vice president of her PTA, vice president of programming for the San Antonio Delta Gamma alumnae chapter, treasurer for the Hunters Creek Swim Team and registration chair for the local cub scout pack.